Each issue of MRUpdate® is written
by a board certified diagnostic
radiologist specializing in MRI, is
heavily referenced and peer reviewed.
• Education as marketing strategy
• Large library of thematic topics
• Direct mail services available
• Detailed custom imprint design
• Exclusivity - geographic or by database
• Value of program greater than its cost
• Reaches the physician’s desk
Print remains a powerful, dynamic medium, even in the Internet age.
• 59% of business executives trust printed magazines, journals, and newspapers
over online sources of information.
• 60% turn to print when they want in-depth analysis.
Source: Print in the Mix - In the News, www.printinthemix.org