MRUpdate Physician Referral MRI Marketing through Education

When you sponsor MRUpdate for your referring physicians you educate them on when to order MR studies vs other modalities. Each issue covers a single disease process and defines imaging approaches relevant to the practicing clinician.

Your logo and message occupy the top 30% of the front cover, with enough space for photographs, tag lines, and bullet lists. Our top-notch graphics team produce hundreds of unique banners every year, with varying degrees of input from you.

With over 100 titles to choose from, our library has enough topics to support your marketing efforts for up to 8 years without interruption! New titles are added every year, and your topic suggestions are always welcomed by our editorial board.

MRUpdate articles are written and peer reviewed exclusively for us by nationally recognized board certified diagnostic radiologists specializing in MRI. Many of our authors also occupy faculty positions in the country’s most prestigious learning institutions.

The premier MRI marketing program for imaging centers and hospitals.

• Physician authored educational literature

• Peer reviewed and timely topics

• Direct mail or UPS bulk shipment to center

• Custom banner imprint included

• Expert graphics team at your disposal

• You choose topics from large library

• Optional custom products

MRUpdate® was founded in 1988 by Richard A. Ofstein MD and partner Paul E. Berger MD, both board certified diagnostic radiologists practicing in Southern California. Their goal was to help imaging centers and hospital radiology departments educate referring physicians about the uses of MRI, thereby generating referrals. Read more

“MRUpdate gives me a valid reason to visit the doctors regularly. I even prepare a quick summary in my mind in case they ask me about it. I wouldn’t be without it.”

Ryan McCay

PDI Diagnostics, Marietta, OH

Physician Relations