MRUpdate is a monthly clinical study-type
MRI newsletter
authored
exclusively for us by leading radiologists and professors
detailing
practice-relevant uses of MRI. Each issue is imprinted with
your center's
logo/contact
information, and sent to doctors in your area.
See PDF
sample.
Reaching Your Intended Target
Written by board-certified diagnostic radiologists as an educational
piece, MRUpdate
is of interest only to another doctor. Month after month, MRUpdate
provides your center with unmatched exposure
BECAUSE
IT REACHES THE
REFERRING PHYSICIAN'S DESK!
Your Marketing Assistant
MRUpdate is your center's most versatile marketing
vehicle. With a large topics
library, you can easily target your market by choosing articles that
pertain to your particular situation. You can mail or hand deliver them,
depending on whether you operate a single center or large
group. Marketing
with MRUpdate
The Office Visit
MRUpdate
offers a unique means to gain access to the referring physician
and serves as
valuable teaching tools that can back up office visits, grand rounds,
or informational consultations. If you
have sales reps visiting medical offices on a regular basis, this is
where they need the most help. MRUpdate
provides your center with a credible reason to visit on a regular
basis, keeping your name front and center in the minds of your
referring physicians.
Direct Mail Marketing
Package MRUpdate
with your other collateral materials in your monthly mailings. For
facilities with a large physician base making personal visits
impractical, or centers with no dedicated salesperson, MRUpdate
can be your office manager's most cost-effective marketing assistant.
The New Service Announcement
When you offer new services, reinforce your message with appropriately
themed MRUpdate
topics. The peer-to-peer nature of the articles provides a valuable
addition to your other marketing efforts.
Answering Inquiries
Offer MRUpdate to your referring physicians as a way to answer
questions about the efficacy of imaging procedures, patient selection,
or other concerns. MRUpdate
serves as a unique teaching tool that can back up office visits, grand
rounds, or informal consultations.
Maintain Your Leadership
MRUpdate's consistent emphasis on cost effective imaging solutions that
support MRI enhances your center's image and reputation in the community
The complete hands off approach
Magnetic Resonance Update is delivered to an exclusive list of doctors in your immediate area. Your center's name and logo is featured prominently on the cover. Every issue is devoted to a single, peer-reviewed topic covering detailed practice-relevant issues of MRI to improve their practice...and enhance your image!
Call 760-731-7491 today to join a proven physician referral program that gets repeated exposure to your target market. Ordering is as easy as 1-2-3
Marketing Note: SAVE TIME, MONEY, GAS and it's cheaper than bringing their staff lunch! Our monthly program can aid your center's marketing efforts at multple levels: valuable information about the types of imaging services you provide and education that enhances your reputation in the physician community. MRUpdate will help make sure that your center is the one that is remembered at referral time! A customized, informational newsletter positions your center as the go-to provider of MRI services in your community.